Filed under: Business, Airlines, News
If these trials pan out and and model is profitable, you can expect that the service will be expanded to all aircraft in the Ryanair fleet -- and further into the European Union.
All of this micro buildup from several international carriers testing out inflight mobile service is just prolonging the inevitable, unfortunately -- at some point I get the feeling that we're all going to have to sack up and deal with loud talkers on our flights.
Interestingly, however, Ryanair is taking a different approach to fees associated with the service than other carriers -- they don't plan to enforce any wild roaming fee from which they take a giant cut. Instead, CEO Michael O'Leary says that passengers will only be subject to normal roaming fees. Perhaps the profit that he plans to make from increased fare revenues will make up for the mobile phone equiment.
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